未来展望
our future
新冠疫情期间的中国市场处于空白阶段,品牌在中国的传播与发展有着广阔的空间和良好的前景。把握好这段关键期,我们将继续蓄力推动品牌在中国的发展繁荣。
未来购物将呈现出更多元、更方便、更快速、更有针对性的发展态势。
During the COVID-19 pandemic, the Chinese market was faced with a challenging period but a promising future. Through time, this halt in the economy paved room for the spread and development of new brands in the Chinese market. During this critical period, we continue to promote the development and prosperity of our brand partners in China. In the future, shopping will follow a more diverse, more convenient, and more targeted developmental trend - a trend which we at Chahuaze are always one step ahead on.
对于品牌商和零售商来说,全渠道布局是未来发展趋势。我们将运用尖端前沿的机器学习、大数据算法等技术提供更有针对性的客户服务,优化营销效率。
客户群体将呈现出部落化状态,渠道和消费下沉将进一步满足各个不同部落客户群体的购物需求,我们将提供量身定制的购物服务,满足顾客需求。
Customer groups in China show loyalty to their brands, and channel and consumption patterns will further meet the shopping needs of different customer groups. We will provide tailor-made shopping services to meet customer needs.
商业智能是具备多属性和媒体有效性的分析工具,是购和数据分析的未来。通过数据科学、流量分析、市场调查与分析帮助跟踪中国市场行情。LX能够更好地安排每个营销接触点,准确、全面地评估媒体渠道的投资回报率和价值。
Business intelligence is an analysis tool with multi-attributes and a very big effect on media. It is the future of shopping and data analysis. We work to chart and comprehend the Chinese market through data science, flow analysis, market research and analysis. These methods help us better arrange each marketing touchpoint we offer and accurately and comprehensively evaluate the return on investment and value of media channels in our endeavours.
过去,企业战略的关键仅限于公司的能力和资源。但随着数字时代的到来,正是通过人际关系、共生关系和文化,品牌才能茁壮成长。茶花泽了解这一根本性变化,并将利用它在中国市场中脱颖而出。
“过去、现在和未来现在都在一个机制中。数字时间线不是从一个时刻过渡到另一个时刻,而是从一个选择跳到另一个选择,停留在每个命令行中,就像数字时钟上的数字一样,直到做出下一个选择,一个新的现实将出现在你前。”
因为数字化的影响不在于变革本身,而在于变革的速度如何受到影响。
我们正在掐紧时代脉搏、紧跟时代步伐。
Digitization is exemplified by three characteristics: connection, symbiosis, and presence.
In the past, the key to business strategy was limited to a companies capabilities and resources. But as the digital era settles in, it is through human connection, symbiosis, and culture that brands thrive. We at Chahuaze understand this fundamental change and use it to excel within the Chinese market.
“The past, the present, and the future are all in one device now.
The digital timeline is not a transition from one moment to another, but a jump from one choice to another, staying in each command line, just like the numbers on the digital clock, until the next choice is made, a new reality will appear in front of you.”
For the impact of digitalization is not the change itself, but how the speed of change has been impacted.
Our works diligently to keep up with the pace.