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Technology

A look into some of our initiatives in the tech field, ranging from the era of AI all the way to digital NFT's

ai business intelligence & data analysis

茶花泽引领新时代
Chahuaze leads the era of branding

为了提高奢侈品行业企业的运营效率,兰轩开发了专门针对奢侈品行业的数据分析方法。通过对企业的运营数据、行业数据、网络数据进行建模和分析,我们可以梳理出不同款侈品品牌在中国市场的实际运营情况,并从中分析出相应的竞争产品,从而找到提高品牌力的方法——市场占有率,宣传力度以及其他具体措施。

In order to improve the operational efficiency of enterprises in the luxury goods industry, Chahuazehas specially developed data analysis methods for the luxury goods industry. Through modeling and analysis of service companies’ operational data, industry data, and network data, we can sort out the actual operation of different luxury brands in the Chinese market, and from there analyze the corresponding competitive products to find out how to improve a brand’s power. market share , publicity, and other specific measures.

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ai business intelligence
& data analysis

 

我们为世界各国的品牌方提供在中国市场精准营销和数据分析服务,并提供针对特定行业的专业见解,以便在未来帮助我们的客户应对其行业的问题时能够拥有较好的信心和知识储备。

We provide precision marketing and data analysis services in China for brand owners worldwide. We give industry-specific insights so that our customers can have confidence and knowledge when tackling the future of their industry.

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从艺术到奢侈品,NFT 通过保证数字作品的真实性并利用其新的稀有性,征服了奢侈品领域。

 

奢侈品正在寻找一个可以轻松定义产品来源、拥有成熟且可验证的品牌,但在创作者和所有者之间存在非常强烈的情感联系的领域。

 

NFT 注册在区块链中,这保证了它们的起源,它呈现出“市场上充斥着假货并经常被指责不透明的潜力”。

Be it in art or luxury, the NFT industry has begun to conquer our sector by offering authentic digital works that can be capitalized on for on their own rarity.

 

The luxury industry has been searching for a space where the source of its products’ can be easily defined under a mature and verifiable brand, while still harboring a very strong emotional connection between the creator and the owner.

 

NFTs can provide this space. By being registered in the blockchain, which verifies their origin, it eliminates the age-old problem where "the market is full of fakes and is often opaque."

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Blockchain and NfT'S